Stay In The Know
British Olympian Savannah Marshall joins the growing Mayweather Promotions stable of talent
Mayweather Promotions has been making power moves to continue building a strong stable of fighters. The latest move comes with the signing of Middleweight British Olympian Savannah Marshall. Marshall is the only fighter to defeat gold medalist Claressa Shields. Marshall and Shields faced each other in 2012 then-amateurs, during the AIBA Tournament in China, it was in the 2nd round Marshall became dominant gaining the momentum to stop Shields and gain the win. A childhood friend introduced growing up in a small town of Hartepool, England Marshall to boxing at the young age of 11. Marshall goes by the alias “Silent Assasin” and has won numerous amateur titles including the Amateur World Silver, World Combat Games, and AIBA Women’s Boxing Championships before qualifying to participate in the 2012 London Olympic Games. Four years later Marshall found herself back on the road to gold when she competed in the 2016 Olympics in Rio, despite not winning gold, Marshall had to a golden opportunity wh piqued the interest of Mayweather Promotions CEO Leonard Ellerbe. In May 2017, it was announced during the Davis vs. Walsh press conference in London that Marshall had officially signed with the Mayweather Promotions.
Mega-Lifestyle Brand Under Armour adds former IBF Jr Lightweight Champion Gervonta Davis to roster of athletes
Gervonta Davis has gained attention being labeled as the “fighter whose got next.” His latest success comes with the announcement of signing a deal with mega-lifestyle brand Under Armour. It was a no-brainer for Davis to join Under Armour considering the brand is based in his hometown of Baltimore and already has an outstanding record of great talent. Davis joins an all-star team of athletes which includes, current Heavyweight boxer Anthony Joshua and basketball star Stephen Curry. Davis has since defended his title since beating Pedraza, beating London’s contender Liam Walsh by TKO on May 20.
Former World Champion Badou Jack lands deal with Reebok
Since becoming a world champion after beating out Anthony Dirrell for the WBC Super Middleweight title back in April 2015, Badou Jack has been enjoying the fruits of his labor. With success comes recognition and exposure, and Jack’s success has helped him to become a household name in boxing. One brand in particular took notice of Jack, taking him back to his European roots offering him a deal he couldn’t turn down. Major sportswear lifestyle brand Reebok inks brand endorsement deal with Badou Jack, adding him to the brands list of ambassadors. Reebok and Jack sealed the deal earlier this year, making Jack the newest face of their Nordics division. The sportswear brand collaboration with former world champion has already spread across the internet to the brands fan base across Northern Europe and the North Atlantic regions.
“I’m happy to join forces with a major sportswear brand like Reebok, when I found out it was for Reebok’s Nordic that just added to the deal making it that much sweeter, says Jack.”
The world champion boxer was born and raised in Sweden until the age of 17, when he left to pursue boxing in the boxing capitol of the world, Las Vegas. Reebok and the former Super Middleweight champion announced the deal when they both released a series of photos across social media from their recent campaign shoot. Jack recently vacated his WBC title to make his Light Heavyweight debut. His first test will be in August on the Mayweather vs. McGregor undercard.
Mayweather Promotions announces Mayweather vs. McGregor and moves full steam with a 4-city World Tour ahead of the August 26th Mega-Event
Ahead of what is already the most-talked-about mega-event of the year, world champion Floyd Mayweather Jr. and Conor McGregor hit the road for a massive 4-city world tour engagement to promote Mayweather vs. McGregor in front of fight fans across the globe. Over 50,000 fans across 4 cities caught a glimpse in-person of what is sure to be an epic event come August 26, as Mayweather and McGregor made stops in Los Angeles at The Staples Center, Toronto at Budweiser Stage, New York at Barclays Center, and London at The SSE Wembley Arena in a wildly entertaining press tour to promote their upcoming event. Mayweather Promotions is on track to shatter the record books in numbers, and produce the biggest event in combat sports. No one better can promote a show like Mayweather has proven to with his past fights, but adding the likes of Conor McGregor to the B-side ensued wild outbursts of insults garnering attention and riling fans who were peeled to the show tuning in via live streams social media to get live updates in anticipation to see what would happen next. The tour was sponsored by Zetta Jet, and sold out all 4 arenas totaling to 60,000 fans who screamed and chanted for the fighter they believe will come out on top come August 26.
The Nevada Boxing Hall of Fame 2017 inductees set to honor top Mayweather Promotions fighters and legendary cut-man Rafael Garcia.
It was announced on August 5, that the Nevada Boxing Hall of Fame would be honoring Mayweather Promotions’ recent signee legendary fighter Layla McCarter the Women’s Pro Boxer of the Year award at their 2017 Gala. The prestigious gala is held annually to recognize top rising talent and legendary figures in the sport.
Also being honored at the 2017 NVBHOF Gala are Mayweather Promotions’ own Kevin Newman and Latondria Jones who are being recognized as this year’s male and female Prospects of the year, and legendary cut man Rafael Garcia.
8/22 Toe-to-Toe Tuesdays
Mayweather Promotions will return to Sam’s Town Live to provide fight fans with a full week of sports action! The main event will feature former world champion Juan Carlos Payano (18-1, 9 KOs) vs. Alexis Santiago (21-4-1, 8 KOs) in a 10-round bantamweight matchup that headlines TOE-TO-TOE TUESDAYS on FS1 and BOXEO DE CAMPEONES on FOX Deportes. Payano versus Santiago replaces the previously announced main event that featured a lightweight match between Mickey Bey and Anthony Peterson that was cancelled after Bey was injured in training. The August 22 show will also feature a showdown between once-beaten lightweights Jamel Herring (16-1, 9 KOs) and Ladarius Miller (13-1, 4 KOs), who will meet in a 10-round matchup.
8/25 Titans of the Trade: Breakfast of Champions
Hours before the highly-anticipated Mayweather vs. McGregor weigh-in, Mayweather Promotions will bring together a distinct group of influencers within the sports & entertainment world. The mission of the Titans of the Trade affair is to inspire, support, connect and build a strong community of professionals who aspire to impact the sports and entertainment industry. During this remarkable occasion, we honor those who exhibit excellence through inspiring others to dream big and seek continued progress and opportunities. This event’s theme will be: Dream, Conquer & Sparkle; and will focus on recognizing those who have shined or sparkled in their respective professional fields. Sparkle is their brilliance, liveliness, or vivacity that has made a difference. The ability to shine is noteworthy—overcoming obstacles and magnifying shine in the sports and entertainment industry is worthy of acknowledgment and presentation of one of our prestigious awards. The 2017 honorees are: world renowned boxing referee Sparkle Lee, boxing world champion and MMA fighter Heather “The Heat” Hardy, former UNLV coach and hall of famer Shan McDonald, reality TV star, songwriter and artist Tally and former UC-Riverside point guard and graduate Simone Decoud. The event will be hosted by TV personality and fashion designer, Angel Brinks and will include 2 special guest performances by singer, songwriter and YouTube sensation, Jade Novah and Las Vegas native, Cabria Anderson.
8/26 Mayweather vs. McGregor
The unprecedented, highly-anticipated event of the decade has arrived! What many thought couldn’t or wouldn’t happen is finally taking place in Las Vegas, live from the T-Moble Arena in front of thousands of fight fans! After what was said to be a final performance by the undefeated five-division world champion, Floyd Mayweather on September 12, 2015 against Andrew Berto. Mayweather has taken both the boxing and UFC worlds by surprise, as he’s come out of what will be just short of a 2 year retirement to take on the tough, hard-hitting, UFC champion Conor McGregor on August 26th in a 12-round super welterweight matchup. The event telecast will be produced and distributed by SHOWTIME PPV and live undercard bouts airing on FOX sports.
MP EVENT RECAPS
5/20 Romero vs. Leyva
Las Vegas native, Rolando Romero advanced his record to 2-0, 2 KO’s on May 20th when he took on Adrian Leyva at Laredo Energy Arena. Romero was able to keep the momentum and earn a 3rd round KO that excited the crowd and prepared them for the action to follow.
6/20 Sin City Showdown
Mayweather Promotions presented another edition of TOE-TO-TOE TUESDAYS on FS1 and FOX Deportes where Light Welterweights Dennis Galarza and Omar Tienda engaged in a heated slug fest. As the rounds continued, Galarza continued to find success with his left hook. In the ninth round, referee Robert Bryd finally took a point from Tienda for throwing Galarza to the canvas. Galarza’s ring movement and adapting to working on the inside were the difference makers in this fight. Galarza earned a unanimous decision victory, improving his record to 16-2, 9 KOs. The co-main event featured an eight-round featherweight bout between Northern California’s, Xavier Martinez vs. SoCal’s Prince Smalls. As the fight started, it was clear that Smalls would have a great reach advantage over Martinez. But it was only a matter of time that the more aggressive and precise Martinez took control of the fight– landing punishing hooks to the body and head of Smalls. Martinez pulled through with an impressive performance and remained undefeated with a unanimous decision with scores of 80-71 from all three judges,
The undefeated Eddie Ramirez took on Erick Bone in the main event. Ramirez was able to control the pace of the fight using his jab then attacking on the inside. Bone was impressive in his counterpunching but Ramirez showed good defensive skills. After 10 rounds of action, Ramirez earned a split-decision victory and remained undefeated with a record of 17-0, 11 KOs.
Also featured on the card was Lanell Bellows who was upset by Mike Snider in the 3rd round.
Josue Vargas was able to outclass Andrew Rodgers and advanced to 8-1 with his UD victory. Cameron Krael and Genaro Mendez were scheduled to fight 8 rounds, but Krael ended the fight early he stopped his opponent in round 4. Brian Gallegos saw his 4th professional victory versus Carlos Trevino while Andres Cortes also remained undefeated after facing and defeating Jesus Arevalo by way of TKO.
6/27 Price vs. Guerra
Our newly signed, Dylan “The Real Dyl” Price fought in the opening bout on the Cruz vs. Martin card. The former flyweight amateur star from Sicklersville, NJ, stormed out and took out Manuel Guerra quickly. Price ended it with a chopping right to the head. Guerrea tried to sit up and remain in the fight but fell back as he was counted out by the referee at 1:09 of the first round.
7/29 Broner vs. Garcia
The temperature wasn’t the only thing to heat up this summer. Four-time world champion Adrien Broner and undefeated lightweight champion Mikey Garcia faced-off in a fiercely competitive junior welterweight matchup. This fight was seen as one of Garcia’s toughest fights to date but he quickly proved critics wrong as he maintained his composure and orchestrated all 12 rounds of the fight. Broner was able to hold a stable defense throughout the rounds but it was Garcia who witnessed victory by unanimous decision. The card also featured the unbeaten one-half twin sensation, Jermall Charlo, as he makes his first appearance since moving up to middleweight division. Despite his opponent’s apparent footwork complications, Charlo proved Argentina’s Jorge Sebastian Heiland to be no match for him after defeating him in the 4th round. The night also featured a tough battle between heavyweights, Gerald Washington and still unbeaten Jarrell Miller. Miller was able to stop the former world champion in the 8th round with his effective power-punching and size advantage.
Also featured on the card was an exciting competitive bout between AB Promotions’ Ra’shee Warren vs. McJoe Arroyo in a title eliminator. It was Warren who out-worked his opponent and earned an UD win over Arroyo. Mayweather Promotions prospect Kenny Robles witnessed his first defeat when he took on Dan Murray in a close hard-fought matchup.
7/30 Oyeleye vs. Gonzalez
Oluwafemi remained undefeated when he took on Uriel Gonzalez on the undercard at Rabobank Theatre in Bakersfield, CA. The fight made it to 1:02 in the first round when Oyeleye defeated his opponent by KO.
SUMMER SPORTING EVENTS
8/28-9/10 US Open
New York, USA
The story of the 2017 tennis season to this point has been the resurgence of longtime rivals Roger Federer and Rafael Nadal. The two have been the unquestioned best players of the year, with Federer winning the Australian Open, Miami, Indian Wells and the Wimbledon tune-up in Halle, and Nadal claiming the French Open as well as Monte Carlo, Barcelona and Madrid. For additional player and event information visit, http://www.usopen.org/index.html
9/7 2017-18 NFL Regular Season
Football fans rejoice as the National Football League (NFL) regular season kicks off the weekend after Labor Day in early September. The season consists of 256 games total, where each team plays 16 games during a 17-week period. The rivalries, ground-breaking plays, hard hits and team effort are what the sport is all about. Visit www.nfl.com for all information.
UPCOMING TOURS & CONCERTS
Traveling is one of those experiences you never forget. Visiting different parts of the world opens you up to new life changing views and landscapes, cultures, and adventures. Short on time and want to make the most of your travel experience? A cruise might be your best option to visit multiple places in a short window of time. More and more people are turning to cruises for their vacation experiences. According to the 2017 CLIA State of the Industry, it is expected that 25.3 million passengers will set sail via cruise. While cruising has taken a leap in travel trends, another trend are wellness retreats, and the classic go-to island destinations. We’ve rounded up a list of travel trends for your trip planning needs.
Top Cruise Picks:
Celebrity’s fleet sails seasonally in some of the best-loved cruising regions, including the Caribbean, Mediterranean, and around Alaska. While 85 percent of the cabins on the five largest ships—Eclipse, Equinox, Silhouette, Solstice, and Reflection—have balconies, a focus on the outdoors continues up top, with a lawn of real grass flanked by cabanas, hammocks, and the Lawn Club Grill. Inside, slow down and look around, since these ships collectively hang more than $60 million worth of fine art with pieces by Robert Rauschenberg, Jeff Koons, and Richard Prince.
Sushi bars by Nobu Matsuhisa, penthouse suites with Swarovski chandeliers, and more adventurous itineraries world-wide are just a few of the hallmarks of the Crystal Symphony and Crystal Serenity; the latter even completed the first large cruise ship voyage through the Northwest Passage this year.
At the top end of the “medium” category are the line’s first two ships, the 2,400-passenger Disney Magic and Disney Wonder. The Magic delivers oversized thrills with a three-story water slide, the “AquaDunk,” and an excellent kids’ club; the Wonder has pirate nights, a Caribbean-style grill, and—right now—Toy Story: The Musical (show us an adult who isn’t curious about this, and we’ll show you someone who hates fun). The Caribbean is a constant focus for sailings, but changing seasons do see the ships visiting ports in the Mediterranean, Mexican Riviera, Norwegian Fjords, and more.
Top Resort Picks:
L’Horizon still retains much of its original 1950s style, but the alfresco restaurant, attention to service, and recently renovated interiors bring a modern twist. The pool is guests-only; roaming poolside therapists offer complimentary foot and shoulder massages; and unexpected treats are brought to your room every afternoon (could be a scoop of ice cream, could be a shot of tequila).
Things to do in Palm Springs:
VILLAGE GALLERY WALK, Spend the afternoon gallery hopping and enjoying fine art, sculptures, and unique boutiques on Palm Canyon Drive. Check out the special event section for the frequent art fairs held in Francis Stevens Park and Sunrise Park.
EXPLORE AN OASIS, The 13,000 acre Coachella Valley Preserve has springs, dunes, mesas, hiking, and riding trails. Phone: 760-343-1234.
MIDCENTURY MODERN ARCHITECTURE TOUR, Palm Springs is home to the largest concentration of mid-century modern architecture. Purchase a map of Modern Palm Springs at the Visitors Center (2901 North Palm Canyon Drive) for a self-guided tour.
Cuixmala, Jalisco, Mexico
Cuixmala, a private estate south of Puerto Vallarta with 12 suites, three private villas, and ten casitas, sits on a private beach backed by a 25,000-acre nature preserve. It doesn’t have a kids’ club, but who needs one when the whole family can go horseback riding and fishing, and watch sea turtles lay their eggs on the beach.
Things to do in Jalisco:
University of Guadalajara Museum of the Arts, Get your dose of art by visiting the Museum of Arts filled with rotating exhibits from some of the best cultural artists around.
Sierra Madre Mountains, Creating the perfect backdrop to the sea, the jungle-clad mountains of Mexico’s Sierra Madre Mountains range are tailor-made for rural day trips.
Jose Cuervo Distillery, As the world’s oldest and largest Tequila distillery, the Jose Cuervo brand is renowned around the globe – and the family-run distillery is the top attraction of the town of Tequila, the birthplace of Mexico’s National drink.
Top Summer 2017 Travel Destination: Rio de Janiero, Brazil
The last World Cup and 2016 Summer Olympics may be a distant memory, but eyes remain locked on the beautiful city of Rio. New hotels, museums, and even entire districts were built or rebuilt in preparation for the Olympics, including the innovative Museum of Tomorrow, the modern Museo de Arte do Rio, and a Grand Hyatt in a coastal suburb all for you to enjoy a year later and beyond. With its mountains, beaches, and distinctive bossa nova, this dynamic Brazilian city is a bucket-list destination in and of itself, but this year becomes a scene you won’t want to miss. Pull out your passport and book your next trip to this bucket-list worthy destination.
The sun is shining and summer is here! Brunching season is upon us, dates will begin to pile up, and you can finally try out that new restaurant you’ve seen all over your social media feeds. Brunching is the perfect excuse to catch up with family and friends, pull out your favorites outfits and get the perfect foodie pics and summer selfies. We’ve rounded up the best restaurants and new and old to help you with those last-minute family dinner plans, brunch dates, and romantic date nights.
Brunching Is a Sport
New York: Bubby’s, 120 Hudson Street, NY
“Southern comfort food in the heart of Tribeca. Splurge on buttery biscuits, bacon, and Bloody Marys.” —Joyann King, Digital Director
For More Information: bubbys.com.
Portland: Tasty N Alder
Tasty N Alder, John Gorham’s downtown restaurant. Highlights on their eclectic, internationally inspired menu includes Korean fried chicken served under a fried egg, or the Spanish patatas bravas with eggs over easy. Also of note are the many creative iterations of the bloody Mary, like the Dim Summore made with vodka, tomato, hoisin, lime, Sriracha, and ginger.
New Kids On The Block
Bajamar Seafood & Tacos, 1615 Las Vegas Blvd. S
DOWNTOWN LAS VEGAS— brings a menu of tacos and tostados. Fish tacos are a specialty. The restaurant is open daily from 11 a.m. to 10 p.m.
Sportswear x High Fashion Brand Collaborations: Supreme x Louis Vuitton
Louis Vuitton has finally made the official announcement confirming the pop-up locations. Many will be happy to learn how and where to purchase coveted pieces from the historic collaboration here. (link to stores)
Performance bralettes and crop tops: Nike Introduces “Flyknit Race”
The Flyknit technology that has been Nike’s claim to fame with their popular shoes has now been adapted for the company’s line of sports bras. This was intended to give the shoe a natural feel without eliminating too much of its necessary support. The Flyknit Bra was designed with similar goals in mind. Most important was to produce a sports bra that had sufficient support with as little material waste as possible. www.nike.com
Summer Blockbuster Picks: Movie Releases
These are the top movie releases of the summer. The selection varies from comedy, to thrillers perfect for any summer night, or choose a family friendly movie like LEGO The Ninja Movie.
- IT, September 8th
- American Assassin, Sept 15th
- The LEGO Ninja Movie, Sept 22nd
- American Made, Sept. 29th
HIP HOP BIOPICS
After the recent success of Straight Outta Compton, All Eyez On Me, and Can’t Stop Won’t Stop on its way. The recent trend in hip-hop biopics doesn’t seem to be slowing down, some call it a new golden age of cinema. Tales from the world of hip-hop have been the perfect source of material for Hollywood movies. The resurgence of biopics may have clouded your memory of prior releases. Don’t worry, here is a list of our favorite current and past hip hop movies you should watch or re-watch now.
- DIRTY: PLATINUM EDITION
- 8 MILE
- TOO LEGIT TO QUIT: THE MC HAMMER STORY
- STRAIGHT OUTTA COMPTON
The Adidas Original Campaign with Snoop Dogg Took The Top Music Award in Cannes
The Johannes Leonardo Agency took home the Grand Prix for the Entertainment for Music Award at the Cannes Lions Festival of Creativity on Tuesday night (June 20) thanks to their Adidas Original Is Never Finished campaign. The multimedia campaign featured a slickly produced Terence Neal-directed video centered around the reinvention of the Frank Sinatra classic hit “My Way,” and included star cameos from Snoop Dogg, Desiigner and MadeinTYO.
“‘My Way’ is a film that aims to empower young creatives to do things themselves, to make them on their own, but still being inspired by that past,” Ferdinando Verderi, creative director of Johannes Leonardo, told Adweek. The two-minute video centers around the idea that originality doesn’t have to mean being first. “Most younger kids, all of us, when we [try to make something] creative the first time, hear, ‘That’s been done before.’ That’s one of the things that block people from creating. It’s so intimidating; everything’s been done before,” he said. “But if you look at the most important things in art history, they all started from something that’s been done before. Obviously, it’s impossible to distinguish between inspirations and a trait of creativity that passes from one to another. So, we wanted to make a statement about that. We took iconic scenes from the past and turned them into something for today.”
Kevin Newman has been a part of the Mayweather Promotions stable since 2014 and has already made a name for himself as a rising prospect in the sport of boxing, with a record of 7 wins, 0 losses. We got to know Kevin “The Second Coming” Newman a little more, from how he got discovered just before the Mayweather vs. Maidana card, to his goals as a fighter, and advice he has for anyone looking to pursue a career in boxing. Read more and get to know our featured fighter Kevin.
Who introduced you to the MBC can you walk us through the first time you trained at the Mayweather Boxing Club and what was that like?
KN: I was introduced to the Mayweather Boxing Club by Jeff Mayweather. We used to train at Richard Steele’s Boxing Gym and I would beg him to go to Floyd’s gym. I was about 16 or 17 years old at the time. He ended up taking me down to the MBC during the Mayweather vs. Marquez training camp. I got to watch him train and I’d never seen anything like it. We’ve been at MBC ever since. Floyd is someone I’ve followed closely, so the moment I came to the gym my life was changed as a fighter.
Which fighter would you consider your fight style closest to and why?
KN: I can’t pinpoint one fighter. My fight style reflects various fighters and things I’ve picked up. I’ll take one thing from one fighter and something else from another and incorporate it into my style and make it me. I’ll take the great things from fighters like: Ali, Floyd, Roy Jones Jr., and James Tony and mix it into myself.
What goals do you have for yourself outside of boxing?
KN: I want to be a great person, give back to the community and help out any way I can and just be a great role model. I want to guide kids including my own kids and do the right thing, live life to the fullest, and enjoy the journey.
You’re the father of 2 beautiful kids. How do you balance being a father and building your career as a boxer?
KN: Balancing being a father and my career comes hand-in-hand. Of course it’s hard work, but I do what I have to do because I love my kids dearly and I do this for them. I’m grateful because I have help from my mother, my kids mother, and other family members. I have the opportunity to bring my son with me to the gym from time-to time and they come to all my fights, so it’s definitely all about making time and including my kids any way I can within my career.
What’s the best advice you’ve received either personally or in your career?
KN: I’ve gotten some advice from Floyd to stay focused and work hard. That’s great advice; you can go a long way with that advice alone. Also, my mother always tells me to put God first, work hard, give it your all and everything will fall in place, so I try to do that as well.
What artist do you listen to that gets you in the zone before stepping out to the ring?
KN: It’s a few different ones, I like Tupac and of course Biggie, I also like Young Jeezy. It’s a few guys, kind of like a playlist of different artist but those 3 guys are definitely on the top of my playlist.
Featured Staff Member: Crystal Frost
This quarter’s featured staff member is Crystal Frost, who joined the Mayweather Promotions staff in 2016 as Media Coordinator. Crystal left behind the only place she’s ever called home for a great opportunity in Sin City, and hasn’t looked back. Read more about Crystal, her role at Mayweather Promotions, the experiences she’s had since joining the team, and how she spends her time in Las Vegas.
Q: Where are you originally from and how does it differ from Las Vegas?
A: I’m originally from California. I was born in El Segundo and grew up in that area my entire life. Hands down the weather is a major difference, especially having the luxury of the beach air prior to moving to the desert. I would also say being away from my circle of family and friends, and go-to businesses for beauty and entertainment has been an adjustment.
Q: What is your role at Mayweather Promotions? How did you get started and how long have you been with the company?
A: A friend from college recommended that I apply for an opening with Mayweather Promotions. I knew that it would require me to move but I jumped on the opportunity. I was a fan before working in the boxing industry so when the opportunity presented itself it was a no-brainer! I received my letter of acceptance via email on Easter, which was exciting because I was able to share that moment with my family.
As Media Coordinator, my role consists of coordinating public relations and digital media for the organization. These areas include directing digital content strategies, drafting event announcements, as well as coordinating in other media related area I am also involved with planning community events for Mayweather Promotions and the Floyd Mayweather Jr. Foundation. This involves establishing new marketing relationships, testing of new exploratory ventures and ideas, expanding the audience of the organization, and overall success of the various events.
Q: What makes you proud to be part of the Mayweather Promotions team?
A: One of the proudest experiences is knowing the potential that the brand has and being involved in the process to take the organization to the next level. After coming on board, I was able to recognize all the talent in our stable of fighters and the continued growth. The team of staff at Mayweather Promotions is small, which has afforded me the freedom to propose new ideas but also execute them. At MP, each team member is encouraged to offer insight into what new concepts they feel can help grow the potential of the MP brand. It’s also a proud experience to know that I started not in the beginning, but when things were on an incline. Now we’re preparing for the biggest event of the decade and it will be historic. Having the opportunity to part in history in the making, especially having always been a fan and attendee of Floyd Mayweather fights, makes this a proud moment.
Q: What do you find to be the biggest challenge and your biggest motivation in your career?
A: My biggest challenge is being a woman in a male dominated industry. It’s a rewarding challenge and a motivator in itself. I have to keep a serious persona and because I think I suffer from the “Napoleon complex”, my drive is much harder and more powerful because I want my experience in PR and marketing to speak for itself. I carry my knowledge, accomplishments, and experiences with pride and I would like to be considered an equal whose opinions and expertise are valued. Another motivation is reaching the high levels of success that Mayweather Promotions has as a team, knowing that our day-to-day staff unit is small and being the best. Like Floyd says, “If you’re not giving 100, you’ve already lost”!
Q: Fight week is usually a combination of excitement and chaos, especially when promoting multiple events at once. What keeps you calm and focused?
A: Coffee! Anyone who knows me knows I need my coffee! I also think that being organized is key. To stay organized, we all use an online program, Basecamp, which help streamline communication and status of daily tasks and projects, as well as events. My next go-to is post-it notes! This helps me remember what I need to work on and prioritize my ‘to-do’ lists. Organization also reduces stress, which allows me to stay on point.
Q: What is the best MP fight or fight card that you’ve experienced since joining the team?
The Andrew Tabiti vs. Keith Tapia fight card at Sam’s Town on May 13, 2016 was a great card! The fight between Andrew Tabiti and Keith Tapia was a war! All of our fighters on that card were in some tough matchups and really brought it!
Q: What is the best advice you’ve received by the President, CEO, or VP of Mayweather Promotions?
A: The best advice that I’ve received from Nicole Craig, VP of Marketing and Operations is to be aware and conscious of the team you’re trying to lead. She’s helped me to recognize that I have a team that I can rely on, but how you communicate with your team effects the outcome of their work ethic. The best advice that I’ve received from Leonard Ellerbe, CEO, is to move as if you know that everybody is watching you at all times. Everyone is watching, whether it’s to see your next move or wait for your demise, either way move with confidence and keep your hand close to your chest. I’m used to working behind the scenes and don’t need attention, but he will often applaud me for work accomplishments that I didn’t think he knew about.
Q: What words of advice would you share with someone attempting to travel the same career path?
A: Try different things and see what you truly find fulfilling. Don’t be afraid to be vulnerable and seek new opportunities until thef the perfect fit is found. People often limit themselves when they’re afraid to fail.. I encourage everyone to be open to experiences and the challenges that come along with them, because without that a person will never know what they’re passionate about!
Q: What is the last book/magazine you read, museum/art show you’ve visited, or movie you’ve watched?
A: I read a lot of articles online using the Flipboard platform which, organizes stories based on your interests, one of which is politics. Photography is a passion of mine so I attend a lot of photo exhibits when I’m in LA. The last exhibit I attended was a leica exhibit, the Glen Craig exhibit. The last movie I watched was Lion featuring Dev Patel.
Q: What is your ‘go-to’ restaurant, entertainment, and relaxation spots in Vegas?
A: Javier’s is my ‘go-to’ restaurant because they have the best Mexican food. It’s my favorite restaurant period, not just in Vegas. I haven’t spent very much time exploring the Vegas entertainment and relaxation scenes but every now and then I get a massage at a local spa near.
Featured Trainer: Lamar Austin
Success in most sports requires a team of exceptional professionals. Boxing is no different. Lamar Austin has acquired a wealth of knowledge in and out of the boxing ring while working alongside Floyd Mayweather Sr. Mayweather Promotions sat down with Lamar Austin to learn about his experiences working as an assistant for almost 30 years to one of the best trainers, what he enjoys most working at the Mayweather Boxing Club.
MP: How did you get started in the sport?
A: I retired from my job in Chicago and I moved out here (Las Vegas) in 1998. I didn’t know anyone here and I ran into Floyd Sr. at Richard Steele’s gym (Nevada Partners Gym). Floyd Sr. had just moved out here a few months before I had. We met, clicked, and have been friends ever since.
MP: Please describe a day in your life as the assistant to Floyd Mayweather Sr. and what sets your team apart from the rest?
L.A: Like Floyd Sr. says, “there’s no contest, he’s the best”! Floyd Sr. is very hands-on when coaching his fighters and knows the sport of boxing inside and out. His knowledge and ability to help fighters learn and develop into tremendous boxers is what sets our team apart. On a typical day at the gym I assist Floyd Sr. in whatever way I can from strength and conditioning exercises to mitt work. The skills that we focus on can change from day to day and is different for every fighter.
MP: How long have you known Floyd Sr. and Jr.? How does it feel to have watched Floyd Jr. grow over the course of his career?
L.A: I’ve known Floyd Sr. since 1998. It’s been amazing to watch Floyd Mayweather Jr. do what he does. I’ve basically seen Floyd Jr. from the beginning of his career and it’s amazing! His boxing IQ is head and shoulders above the rest and that’s what sets him apart from everyone else.
MP: How has being a part of the Mayweather team helped you to grow personally and within your career?
L.A: Being a part of the Mayweather team has helped me tremendously personally and in my career. Not only have I learned lot about the sport of boxing, but also the amount of commitment necessary to make it in this business. My commitment, knowledge and experience gained over the years has made me a great asset. After 30 years, the Mayweather team is partly responsible for the person I am today.
MP: Were you working in boxing prior to meeting Floyd Sr.?
L.A: Not really. I have always loved boxing and was involved a little back in Chicago but not to the extent that I am involved now.
MP: What advice do you have for anyone looking to get their foot in the door or the boxing business?
L.A: You would have to have a little luck and the motto of Mayweather is hard work and dedication. You have to work hard and be dedicated to the sport. It’s not who you know it’s who knows you.
MP: Do you ever get a chance to return home to spend time with relatives?
L.A: I visit with my family in Chicago for a few weeks every year. I usually take time off in August or September while the weather is still nice.
MP: What is your absolute favorite type of food or dish and which restaurant has the best here in Las Vegas?
L.A: I really enjoy soul food. M&M’s Soul Food restaurant is my first choice.
MP: I’m sure boxing has taken you to a lot of great places, which destination has been your favorite and why?
L.A: New York because it reminds me of my hometown, Chicago!
MP: If you could’ve worked with one fighter from boxing history who would it be and why?
L.A: One fighter I would’ve loved to work with is Muhammad Ali. Aside from all the glitz and glamour, boxers are genuinely nice and down to earth people. I can only imagine what it would be like to hear the opinions and inspiration Muhammad Ali shared with his team off camera.
MP: With so many years doing your job what keeps your job exciting?
L.A: The fighters, the activity in the boxing world, the camaraderie. Every day in the gym is different and that’s what makes every day an awesome day!
We pride ourselves in staying connected with our fans around the world. This quarter, we couldn’t choose just 1 fan, so we chose 3! Read below to learn more about this quarter’s featured fans and their number 1 fighters. Stay tuned to our social media accounts for your chance to be featured in our future newsletters.
Oyewole Gabriel, ranked Oluwafemi Oyeleye as his top Mayweather Promotions’ fighter. Gabriel has been inspired by Oyeleye’s determination and work ethic both in and out the ring. Find out more about what Oyewole has to say about his favorite fighter below.
In what ways do you or have you supported Floyd Mayweather, Mayweather Promotions and MP fighters?
I have always been supporting of Mayweather Promotions and their fighters. When there is a fight coming, for instance, Oluwafemi Oyeleye’s previous fight, I decided to print the picture he took with Floyd Mayweather and help advertise his fight.
Finish this sentence: I am the best Oluwafemi Oyeleye fan because…
…He inspired me back when we were teammates when he was in Nigeria and he’s taught me so much about boxing. I’ve learned about boxing techniques and the importance of staying focusing and following your dreams.
In your opinion, how has Oluwafemi Oyeleye positively impacted the sport of boxing?
He was raised from nothing and turned it into something and he has become a mentor and role model to many Nigerian boxers and hopefuls like myself.
Have you seen Oluwafemi Oyeleye fight live? If so, how was that experience.
I have seen him fight live as an amateur and it was a great experience! I haven’t seen him fight live since he has turned pro in the states.
If you could spend the day with Oluwafemi what would you want to spend the day doing?
We would have a great time here in Nigeria, having fun and reflecting on the past back when we were teammates before he left for the states.
Is there any positive advice you’d give to Oluwafemi Oyeleye going into his next fight?
Yes, I’d tell him he should keep on training more and more because there is no permanent champion. He should stay determined to face any challenges in front of him, and be prayerful.
Marco Ramos began his love for the sport of boxing at the age of 10 at the boy’s club in NYC. When he is not busy working on sales he is wrapped up in raising his 2 daughters. Ramos moved to Las Vegas in January 2017 to learn more about the business of boxing. He is now in Florida working with people who want to learn about boxing. Ramos shares how we would spend the day with his favorite fighters, and why he’s their biggest fan, find out below.
Which fight was your favorite McCarter/Jones fight?
Layla McCarter vs. Melissa Hernandez and Latondria Jones vs. Kamika Slade. Both ladies showed true grit in those brawls plus they both came home with the win.
If you could meet Layla or Latondria, what would you ask them?
I have had the pleasure of being in the presence of these 2 ladies and they are both so unique. Layla is very witty and has great confidence in her abilities, and rightfully so. She is also a great poker player! Latondria is such a character outside of the ring and is very personable but once she’s in the ring there are no jokes being thrown only serious blows, and mean right hands!
Finish the sentence: I am the best McCarter/Jones fan because…
They have motivated my daughters to believe they too can be strong and make great accomplishments in life. I will always support Layla and Latondria!
In your opinion, how has Layla and Latondria positively impacted the sport of boxing?
Latondria is the first lady of Mayweather Promotions boxing and a great prospect who shows fearlessness and skill to rise in the sport! Layla has earned her ranking as one of the top female fighters of all time and was the second female signed to Mayweather Promotions.
If you could spend the day with them, what would your day consist of?
It would definitely be a fun day with these to ladies. I’d have a family day at the zoo since Latondria is an animal lover and so are my girls. Then I’d have a family night out with Layla and definitely play a game of poker since we all enjoy card games too.
Do you have any positive advice you’d give to Jones or McCarter going into their next fight?
I’d like to say that both Layla and Latondria have great ambition and fight within and there greatly needed in this sport! Keep working hard and being as great as you both are in and outside of the ring! It’s been an honor seeing you both work so hard!